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Course Selling Masterclass Self-Funding Funnels
Course Introduction Strategy & Solution
Introduction & Strategy - For Health & Fitness Course (4:18)
Make Teachable Reachable - Get new students to your sales page every day
Creating an audience in Facebook Part 1 - Leveraging existing databases (5:23)
Creating an audience in Facebook Part 2 - When you have no data and how to expand small databases to build new audiences of exactly the right students (11:23)
Facebook campaign creation & optimization specifically for SELLING Teachable courses (14:47)
The hidden technology elements your school needs to be efficient
Installing Facebook Pixel into Teachable for event tracking (4:54)
Quick hack for ensuring your Pixel is working (0:33)
Sales funnel techniques to increase signups, sales and cover all Ad costs
Concept introduction and important principles (1:19)
2 routes new customers come to you and how you can integrate them both into Mailchimp (4:50)
Issues to overcome and simplify when dealing with Facebook traffic (2:35)
Quick introduction to important tools for the website journey (1:13)
Mailchimp introduction and one (inelegant) option for quick website integration (5:07)
Mailchimp integration - alternative elegant version (5:06)
Wordpress / Mailchimp responsive modes for mobile and tablets (2:26)
Tripwire Introduction and smooth frictionless user journey to increase signups and automate the sales process (7:46)
Email best practice to ensure maximum lead magnet to trip wire conversions (7:05)
Automate student enrolment (5:44)
Recap and overview of this critical stage on how to generate sales (1:50)
Rationalising the sales pages for all user journeys (7:59)
New Lecture
Improving and simplifying the sales experience to increase student enrolment
Instant sales page improvements (4:16)
Creating the main component of the sales page (12:31)
Creating the main component of the sales page - Part 2 with final example (7:48)
Formatting the sales page for maximum tripwire conversions for self-funding funnels (9:01)
Reducing dropped carts by improving checkout and identifying buyers from none buyers (8:26)
The one copywriting secret every sales page needs to increase conversions (3:44)
Bringing the email elements together to retarget sales conversions with course tagging (5:52)
The results after 1 day and after 1 week
Results after 1 day (2:35)
Summary of results and why we have a successful self-funding (liquidating) funnel (5:00)
Amazing results after 1 week (2:01)
Installing Facebook Pixel into Teachable for event tracking
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